Business Development Strategy

Taking the right steps comes from choosing the best path. The Cedar Associates team specialises in understanding your business, so that you can find your way more effectively. We’ll have a structured conversation which will draw out the essentials of your business. We believe that forging a great, open relationship early on pays huge dividends later.

Once we’ve developed a view of where your business is currently, we can work together on a vision for the future. We’ll encourage you to take stock and refocus: what matters and what doesn’t, what do you want to achieve, what’s stopping you and what can you do to get there? We can help you map the route forward that’s right for you.

What We Do

Our suite of services specialises in identifying business strengths and weaknesses. This critical intelligence can then help us develop robust and bespoke plans for success, supporting the implementation of leadership and management development as well as organisational change.

Developing Your Strategy

Your mission and values are the foundations of your business. The first stage of changing for growth is to grow a business strategy from these fundamentals, and we see our role here as one of facilitation. We can then assess your employees’ behavioural competencies – and improve, enhance and develop them accordingly.

Improving Performance

To be at their best, your employees need to develop the required skill sets. Our training solutions are here to help them achieve that. Via colleague surveys and customer surveys, key performance indicators and training needs analysis we’ll arrive at the range of training activities necessary to take your staff – and your business – to the next level.

Leading Change

Change is inevitable. The question is how to manage – and lead – that change? We can help you assess your organisational structure, leadership levels and succession planning through facilitated meetings, which focus on the essentials. We’ll help build capability across your business, starting with your most important asset: your people.

Ongoing Training Support

You’ve adopted new processes, identified your training requirements – and embraced change. What’s next? Our ongoing support services include business coaching, mentoring for key individuals, bespoke training support, 360 feedback and recruitment support. We don’t leave you to fend for yourself once we reach the crest of the hill; we help you maintain pace and prepare for the next climb, too.



“Lindsay’s skill in getting the most out of people is enhanced by his understanding of our business. He burrows deep below the surface to ensure he is fully conversant with our aims and issues. End result… terrific!”



“A positive agent for change, critical friend, mentor, coach and the best guide we could wish for in delivering our team’s vision.”

Our Consulting Approach

We believe that ‘Consulting’ means to ask and understand, not just to tell you what we think!

Where are you now?

Stakeholders view of the current situation, the issues and barriers.

Where do you want to be?

Future aspirations and coming challenges.

Clarify Direction and Goals

Challenge and explore future focus, objectives, structure and strategies.

Facilitate Change

Design plans to implement change, and programmes to develop people.

Review Outcomes

Monitor progress and measure sucess.


Get In Touch

Progress does not need to be a puzzle. Discover how we can help you put all the pieces together. Provide your details below and we’ll contact you to discuss your needs further.

Alternatively, just give us a call at the office, on 01926 338 060.

Contact Us